Expertise
We partner with marketing leaders across Ireland who contribute playbooks, host clinics, and provide relevant mentorship.
About Trailbxixk
Championing Marketing Excellence Across Ireland
Trailbxixk was founded to elevate marketing practices throughout Ireland. From student innovators to enterprise leaders, we provide a trusted home for learning, experimentation, and strategic growth.
Our Story
Trailbxixk began in Dublin with a mission to close the gap between marketing theory and practice. We now support thousands of learners and teams nationwide.
Purpose-Driven Education
We design every resource to be actionable. Templates, case studies, and coaching are grounded in real Irish market dynamics, ensuring ideas transfer to live campaigns with ease.
- Collaborations with Irish universities and accelerators
- Mentors drawn from leading agencies and in-house teams
- Continuous research on Ireland’s marketing landscape
Community at the Core
Trailbxixk thrives on collaboration. Learners connect through virtual roundtables, peer feedback sessions, and live events hosted in Dublin, Cork, and Galway.
- Weekly community lightning talks
- Peer review circles for campaign ideas
- Shared resource library updated monthly
Our Pillars
Trailbxixk is anchored on three core pillars that guide everything we create for Ireland’s marketers.
Innovation
Trailbxixk explores emerging tools, formats, and insights to keep Irish marketers ahead of changing trends.
Impact
Our success is measured by improved skills, successful campaigns, and the confidence of our learners.
Leadership Team
Trailbxixk brings together strategists, educators, and technologists passionate about Ireland’s marketing future.
Aoife Gallagher
Founder & Chief Strategist
Aoife leads curriculum design and ensures every course reflects the realities of Ireland’s business landscape.
Declan Byrne
Programme Director
Declan oversees learner success, coordinating mentors, live sessions, and feedback loops for continuous improvement.
Sinéad Murphy
Community Lead
Sinéad nurtures Trailbxixk’s community, fostering collaboration and spotlighting member achievements.
Join the Trailbxixk Community
Whether you are a student, a consultant, or part of a marketing team, Trailbxixk welcomes you. Discover resources that keep you inspired, agile, and ready for impact.